Let’s get #ValueSocialCare trending!
On our second day of action, scheduled for 2pm on Monday 13 January 2025, we invite you to join us on your social media channels to amplify the message to government the value of social care.
Social care is invaluable, not just on a personal level for people receiving care, but also on an economic and holistic level too.
Funding social care is not an expense; it’s an investment in the UK’s well-being, economy, and future.
Immediate action is required to secure its future.
Our key messages to government are:
Economic value of social care
Social care saves the NHS money:
Vital mental health support
As well as supporting people with ill mental health, social care is vital for unpaid carers mental health in the form of giving them respite and peace of mind their loved one is receiving the support they need.
We have created some #ValueSocialCare resources, but personal stories and videos about the impact of care services can be incredibly powerful. These testimonials help humanise the campaign, and highlight you cannot put a cost on care at a personal level.
So please do share your experiences or examples of care and use the campaign hashtags:
Campaign resources
Suggested social media posts:
Social care offers job opportunities; it employs over 1.59 million people; by comparison, the NHS employs 1.506 million.
#ValueSocialCare #ProvidersUnite #StrongerTogether
With an estimated 40,000 establishments across England, the sector contributes an estimated £68.1bn billion annually to the UK economy according to a Skills for Care report.
#ValueSocialCare #ProvidersUnite #StrongerTogether
Social care provides independence, dignity, and improved mental and physical well-being for millions of elderly and people who have a disability. The return on investment for £1 invested in social care in England, is £2.36 in socioeconomic benefits.
#ValueSocialCare #ProvidersUnite #StrongerTogether
Social care saves the NHS money; every £100 spent on social care reduces NHS spending by £35.
#ValueSocialCare #ProvidersUnite #StrongerTogether
If social care didn’t exist, the wider economy will suffer. The sector supports many more jobs indirectly through supply chains and local economies.
#ValueSocialCare #ProvidersUnite #StrongerTogether
Social care is an integral part of our healthcare system, offers employment and volunteer opportunities, contributes to our economy, and is vital support to millions of people’s wellbeing and mental health.
#ValueSocialCare #ProvidersUnite #StrongerTogether
Graphics
Other resources
For template letters to write to MPs and Council, visit the Resource and Templates section on our website.
Next steps
We will be holding a meeting at 4.30pm on Tuesday, 21 January 2025 to discuss the next steps.
If you haven’t done so already, please make sure you have showed your support by signing the letter to be added to our database. Sign up here.
Join us in sharing the #ValueSocialCare messages across your social media platforms
“A future where social care is financially stable, the whole workforce is valued with fair pay, and our services are recognised as essential to society.”
We are carers, workers, leaders, and families.
We are the backbone of care.
And we’re not going anywhere.
We represent a vital network serving over 1.2 million people and employing 1.59 million professionals—the invisible infrastructure behind our communities and the NHS. Together, we deliver essential care services valued at £68.1 billion.
Decades of underfunding and broken promises have pushed providers to the edge. But we are not standing by – we are standing together.
Providers Unite is a grassroots coalition uniting community care and support providers across the UK to demand urgent action and protect our sector from collapse.
